Expressnews
National, November, 2024: India’s leading home elevator brand, Nibav Home Lifts, recently rolled out its “Live Like A King” multi-channel TVC across South India. The charmingly shot TVC aims to spotlight the joy of comfort, convenience and luxury that home elevators can offer for families. The TVC, featuring Nibav’s latest and most advanced home lift, the Series 4, offers homeowners an exclusive look at its innovative features and went live during Diwali across leading social media platforms and movie screens.
The “Live Like a King” TVC immerses viewers in the warmth of family life within a home equipped with Nibav’s stylish, seamlessly integrated Series 4 lift. Through scenes that highlight the beauty of shared moments, the commercial showcases how Nibav lifts transform any home into a haven of comfort and sophistication, making everyday living as regal as it is practical. Designed for homeowners with multi-storey residences—including joint families and those with mobility needs—the Series 4 lift is crafted for anyone aspiring to experience safe, convenient, and refined living.
Commenting on the campaign launch, Mr. Vimal Babu, CEO and Founder of Nibav Home Lifts, said, “Our ‘Live Like a King’ campaign is a testament to our mission of transforming how people view comfort as a key element of luxury. With the Nibav Series 4, we’re not just offering a means of mobility; we’re creating an experience that marries sophistication, ease, and unwavering security. Our lifts are designed to integrate seamlessly into any home, allowing residents to enjoy every floor as a unique space that reflects comfort and class. We want our customers to feel a true sense of freedom and luxury in their own homes, knowing that each journey between floors is both effortless and elevated. This campaign is our way of celebrating that vision, inviting families to create memories and find joy and freedom in the spaces they cherish most.”
The Series 4 lift is thoughtfully designed to enhance living spaces without requiring major structural modifications. With features like Vaastu compliance, requirement of no headroom and no pit digging required, energy efficiency, easy installation, and low maintenance, it’s an ideal choice for homeowners seeking elegant and accessible mobility. Engineered with premium materials and advanced technology, the Series 4 lift brings luxury within reach for those seeking a refined yet cost-effective solution that embodies the brand’s vision of “Living Like a King.” As Nibav continues to set the standard for home mobility with quality and innovation, the “Live Like a King” campaign redefines what it means to live with accessible luxury, allowing families to enjoy life’s most
cherished moments in comfort. The TVC can be viewed on YouTube link: https://www.youtube.com/watch?v=xRrOe_dyXig].
