Expressnews
India, July 2023: Access Healthcare, a leading provider of revenue cycle management and healthcare BPO and IT services, today announced the sponsorship of Texas Super Kings, a global franchise of revered Chennai Super Kings’ franchise, in the inaugural edition of Major League Cricket ’23 USA. This initiative marks a significant step for Access Healthcare as it includes sportsas part of its marketing strategy, aligning perfectly with the company’s core values of fostering excellence, respect, and community engagement. Access Healthcare has over 27,000 employees, working from 21 delivery centers in 9 cities from across India, Philippines, and USA.
Access Healthcare’s logo, featuring vibrant shades of red and blue, will proudly appear on the right shoulder of the Texas Super Kings’ yellow jersey. The jersey will also carry the iconic roaring Lion pattern and the red and blue Texas Super Kings logo on the left shoulder. The stellar design of the jersey also brings together CSK’s rich legacy and the indomitable spirit of Texas.
Mr. Vardhman Jain, Founder and Vice Chairman of Access Healthcare, commented, “I am thrilled to announce our partnership with the dynamic Texas Super Kings team in Major League Cricket ’23. This collaboration presents a remarkable opportunity for Access Healthcare to engage with fans and communities while supporting the sport’s growth. By sponsoring the Texas Super Kings, we aim to empower athletes, foster local cricketing talent, and draw inspiration from the Chennai Super Kings’ legacy and success in the Indian Premier League. Together with the Texas Super Kings, we will develop grassroots initiatives, coaching programs, and talent identification programs to nurture young athletes and help them thrive.
Our shared goal is to ignite a passion for cricket, promote youth participation, and inspire the next generation of cricketing heroes. The dedicated team at Access Healthcare is committed to making a lasting impact through this partnership, both on and off the cricket field. We extend our best wishes to the Texas Super Kings in their pursuit of the title”, added Mr Jain.
Major League Cricket, the rapidly growing cricket league in the United States, has captured fans’ attention and passion nationwide and is also grabbing attention in India. With its unique blend of talent, energy, and diversity, Major League Cricket is poised to become a popular league in cricket. The Texas Super Kings team,also known as TSK, will be captained by Faf du Plessis and coached by Stephen Fleming. The team also houses some globally top crickets like David Miller, Dwayne Bravo, Mitchell Santner, and Devon Conway, amongst many others.
