National,November 4, 2019: Amazon India and BookMyShowtoday announced the launch ofa new category for movie ticketing on Amazon.in. The partnership will openthe out-of-home movie entertainment category for millions of customers on Amazon.in,enabling easy access to ticketsfor all their favourite movies.
Amazon.in users can log onto the app ormobile site to book their tickets from the ‘movie tickets’ category under ‘shop by category’ or the Amazon Pay tab. All the cinemas and theatres listed on Amazon.in for this category will be powered exclusively by BookMyShow.Customers willnow be able to book tickets for movies from across thousands of cinema screens across the country. Customers will also get access toBookMyShow’s content offerings including movie reviews & ratings, synopsis, posters and other offerings.
With the integration on Amazon.in, Amazon customers do not need to leave the Amazon app to buy a movie ticket.They can pay conveniently using their Amazon Pay balance, Amazon Pay ICICI Credit Card, Amazon Pay UPI or other digital payment methods. Within the same app, customers will get downloadable movie tickets and see all Amazon Pay transactions in one place. ICICI Amazon Pay credit card customers will earn 2% cashback as monthly statement rewardswhen they buy movie tickets on Amazon.in.
As the category leader in India’s entertainment landscape, BookMyShowis present in over 650 towns and cities, withover 6000 screens to choose from. The partnership brings together Amazon India’s deep penetration across tier 2 and 3 cities with BookMyShow’s leadership in the out-of-home entertainment sector to offer customers the best movie entertainment experience.
Commenting on the partnership Ashish Hemrajani, Founder & CEO, BookMyShow said, “Customer centricity is at the forefront of everything we do at BookMyShow. We are glad to partner with Amazon.in that shares the same customer values as us, on this journey to provide an unparalleled movie entertainment experience for millions of Indian users. This partnership will further extend the convenience of digital transactions on Amazon.in to the ‘Movie Tickets’ category making the experience absolutely seamless for all consumers.”
Mahendra Nerurkar, Director, Amazon Pay added “We are happy to partner with BookMyShow to open out-of-home movie entertainment as a new category on Amazon.in. Our aim is to simplify the lives of our customers in every possible way –as they shop, pay bills or seek other services.This partnership is yet another step on this ongoing journey.”