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FASHION EXTRAVAGANZA TO UNFOLD IN CHENNAI AT JUNIOR’S FASHION WEEK

Chennai, February 2019: International children’s event Junior’s Fashion Week is all set to introduce new Spring Summer’ 19 trends to the fashion-conscious community in Chennai.

The grandiose of the JFW Runway Showcase is bound to scintillate the crowds as they would witness the awe-inspiring collection of international kids-wear brands – U. S. Polo Assn. Kids, Hugo Boss, DKNY, The Children’s Place, Flying Machine Boyzone, Little Marc Jacobs, Timberland and Billie Blush.

An upmarket platform for kids, Junior’s Fashion Week showcases crème de la crème of children’s apparel, footwear, accessories, décor, and everything else for kids from four to fourteen years. The Runway Showcase is preceded by wholesome workshops which encompass the grooming workshop, the social etiquettes and photography session. The JFW workshops are helmed by eminent celebrity choreographer whose teachings imbue little ones with lifetime learnings of how to make a big difference in this world by grooming their personalities.

With an aim to increase brand awareness, JFW brings the true essence of the brands to the fore. JFW caters to industry heavyweights, emerging brands and stirring new launches. It connects with the audiences on a level which brings numerous benefits to the brands – tangible and intangible. It introduces trends to potential consumers and professionals with the goal of marketing, branding and business generation.

The Runway showcase aims to extend a market-centric pedestal to the brands in both B2B and B2C landscapes. It renders a commercial glorification to the brands’ merchandise or services on and off the Runway. Connecting the target audience to the brand’s agenda, arousing likability for the brands’ merchandise, and setting a niche cum loyal market for the brands is what JFW thrives on.

The kids wear industry is all geared up to welcome the new trends of the coming season at the JFW Chennai edition. The Runway Showcase will be held on March 03, 2019 at Westin Hotel.

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