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Tifara presents Yoube Jewellery in Chennai

Yoube Jewellery from Mumbai, announces its first ever 9 day long Pop-Up Shop in Tifara, a Multi-designer store in Chennai from 20th – 29th June 2017.

Chennaiites who are obsessed with fashion, design and diamonds are in for treat this month.

Multi designer store Tifara will house an eclectic collection of fine diamond jewellery that is specially curated and meticulously hand crafted by a Mumbai based jewellery design house, Yoube Jewellery.

The award winning jewellery design house is no stranger to our city and has shared a sparkling relationship with its jewellery connoisseurs for over 15 years by means of exclusive exhibitions and private road shows.

Deepthi of Tifara, “When I am on the lookout for a new designer, I make sure that his/her outfits are not just excellent on the ramp but are comfortable to wear and are trendy, The same applies to jewellery” she points out. “Since i saw their show at the Indian Jewellery Fashion Week in 2015, I have been looking for an opportunity to present their unique and beautiful products to the Chennai fashionistas.”

Yoube is a favourite with Bollywood’s fashion forward divas like Sonam Kapoor, Athiya Shetty, Shraddha Kapoor, Bipasha Basu, Jacqueline Fernandez and many more. They have been spotted at parties and major award functions, flaunting some eye-catching baubles created especially for them by the innovative team at Yoube led by creative director Aakash Barmecha.

He says, “We are very excited about this 9 day long stint with Tifara, Deepthi has been very kind and offered to host this event and have us display what I feel is our best collection yet, to this vibrant and fashion loving city.”

One can expect to see some stunning pieces of adorable art in 18k rose, white and yellow gold, studded with EF-VVS diamonds as well as fancy coloured diamonds and gorgeous gemstones like emeralds, tanzanite, kunzite, ruby, baroque south sea pearls and more at this dazzling display. They have some exquisitely finished necklaces, earrings, rings and bracelets that are sure to enthral the senses. This will be a special treat as they are also offering some excellent deals on high quality Diamond Solitaires and custom made jewellery.

It is a nine day celebration of design and beauty at Tifara, and one that is not to be missed by any self-confessed fashion lover.

Actor Tanya Hope will be the lovely special guest at the event, who says “I’m really looking forward to trying out some of the jewels and outfits at Tifara!”

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