Signalling the revival of the customer sentiment, the third edition of Magicbricks Dream Homes Festival in association withICICI Bank,as the exclusive banking partner, was a big success as the month-long housing carnival generated nearly 40,000 intending buyers for properties worth Rs.5,000croreput up on Magicbricks, India’s No.1 property site.
Now in its third year, the MagicbricksDream Homes Festival, the biggest online property festival that took place from Oct 1-31, 2017,showcased properties by 500-plus builders and agents.Leading developers offered a host of exciting deals ranging from free Mercedes worth Rs.80lakh, free modular kitchen/interiors worth Rs.10lakhand cashdiscount of upto Rs.900/sqft on immediate bookings.Also on offer were irresistible discounts, loan offers and exciting priceson 250 pre-approved projects by ICICI Bank.Buyers were also offered higher loan amount, option of interest linked to MCLR and additional balance transfer facility on existing home loans.
Mr. Ritesh Mohan, Sales Head-Strategic Accounts, Magicbricks said, “We have got a phenomenal response from the third edition of Magicbricks Dream Homes Festival and it augurs well for the industry.We have been witnessing a positive change in consumer sentiment on Magicbricks. This has certainly translated into the success of the Magicbricks Dream Homes Festival during which we receivedinterest from some 40,000 intending buyers in properties worth Rs.5,000 crore. We believe that it is a great time for end users to buy a house.”
Through MagicbricksDream Homes Festival, ICICI Bank also offeredthe customers additional benefits of“HOME LOAN DOUBLE BONANZA”- enhanced loan eligibility of up to 20% and low interest rates of up to 8.35%- and 1% cashback on every EMI.The festival featuredaround 100 developers from top metros including Delhi/NCR, Kolkata, Mumbai, Bangalore, Chennai, Pune, Hyderabad, Ahmedabad along with emerging market places like and Jaipur, Lucknow, Vadodara, Bhopal, Indore, Chandigarh, Nagpur, Patna to name a few.
Magicbricks.com is India’s No.1 property site. With monthly traffic exceeding 14 million visits and with an active base of over 14 lakh+ property listings, Magicbricks provides the largest platform for buyers and sellers of property to connect with each other in a clear, transparent manner. With this in mind, Magicbricks has innovated several product features, content and research services, which have helped us, build the largest audience pool.