Chennai, November, 2017 – The Swiss watch brand Longines launched its newest
collection of watches at the newly renovated Longines Boutique in Chennai. The
Longines Symphonette, now available in a new variation with pink gold, charms its
female customers with its chic and trendy aesthetics while remaining faithful to the
elegance that characterizes the brand.
Longines unveiled this new collection in the presence of the famous South Indian actor, Ms.
Hansika Motwani. As recognition of her beauty, personality and work in the performing arts,
she was presented with an elegant watch from this new line. Also present at the event were
members of the media.
From the beginning, Longines has been in tune with its female customers’ desires. In the
tradition of the winged hourglass brand’s rich watchmaking history, which saw the
emergence of many mythical models worn by elegant women through the ages, the Longines
Symphonette is the ideal adornment of women whose life is conceived as a never-ending
representation. Today, Longines is introducing new variations using rose gold and steel that
remain as modern and bold as ever. The solid rose gold crown and touches of pink on the
dial harmoniously match the bracelet that intertwines steel and a rose gold cap. An ode to
twenty-first century women, the Longines Symphonette steel and gold is designed for women
who want to wear a contemporary yet elegant watch to shine in the spotlight of their evenings
The Longines Boutique at the Express Avenue mall in Chennai was first opened in October
2010 in partnership with The Helvetica Group. As a long-term partner, the latter understands
the nuances of the brand and has been supportive in all its endeavours.
Starting price – INR 117,000
Longines has been based at Saint-Imier in Switzerland since 1832. Its watchmaking expertise reflects
a strong devotion to tradition, elegance and performance. Longines has generations of experience as
official timekeeper of world championships and as partner of international sports federation. Known for
the elegance of its timepieces, Longines is a member of Swatch Group Ltd, the World’s leading
manufacturer of horological products. With the winged hourglass as its emblem, the brand has outlets
in over 150 countries.