Chennai, January 2019: Hungama Music, one of the leading music streaming platforms in the country owned by Hungama Digital Media, announced its first original audio showin Tamil, as well as, its first original audio show across languages – ‘EndrendrumPunnagai’. The show will feature RJ Sindhu talking about renowned musicians from Tamil Nadu and their contribution to Tamil music. The show is now available to stream on Hungama Music. Accessible on various platforms and across ecosystems, consumers can enjoy Hungama Music’s audio originals on smart devices, through apps on Google Playstore and Apple Store, web interface and AI-enabled assistants like Alexa. Additionally, Hungama’s strategic association with Xiaomi will also enable consumers to enjoy the show through Hungama Music on Mi Music.
A known name on radio in Chennai and often called the morning energy shot for her listeners, RJ Sindhu will present the show in her trademark style that is extremely warm and easy on the ears. She will offer interesting insights into the works of renowned musicians fromTamil Nadu and get the listeners acquainted with some lesser-known facts about the biggest names in Tamil music. The initial episodes of EndrendrumPunnagai will be dedicated to the internationally-acclaimed musical maestro, A.R. Rahman, with subsequent episodes being dedicated to other well-known musicians from Tamil Nadu.
Hungama plans to launch 5 to 6 audio originals across languages in the next 12 months.Through them,Hungama will focus on creating locally-relevant audio content that enhances the overall music listening experience and complements its vast library spanning multiple genres and various Indian and international languages.